By Robert Grosse, Luiz F. Mesquita
In lots of discussions of globalization and progress, realization makes a speciality of Asia, significantly China, South Korea, and India. by contrast, 'Can Latin American companies Compete?' seems to be at company advancements in one other key sector, Latin the USA. It examines the good fortune and failure that Latin American companies have met with, of their personal markets and in other places on this planet, the explanations in the back of this, and their destiny clients. together with contributions from top foreign specialists on enterprise in Latin American, the ebook attracts on options from association conception, business association, economics, advertising, sociology, and political technology. It comprises sections on common issues, micro-level techniques of organisations in particular sectors, the competitiveness of corporations in particular international locations, and competing in rising markets. situations tested vary size-wise and region, and contain a few of the greatest organisations in Latin the US, reminiscent of as Embraer in Brazil, QuiГ±enco (Luksic) in Chile, Techint in Argentina, Grupo Carso in Mexico, Cisneros in Venezuela, and Grupo Empresarial AntioqueГ±o in Colombia. This well-informed ebook could be crucial interpreting for lecturers, policy-makers, and people with a major curiosity in enterprise improvement in Latin the United States.
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Additional info for Can Latin American Firms Compete?
The Challenges of Globalization for Emerging Market Firms’, Latin American Business Review, 4(4): 1–21. Hamel, G. and Prahalad, C. K. (May–June 1990). ‘The Core Competence of the Corporation,’ Harvard Business Review, 68(3): 79–93. Hymer, S. H. (1960). The International Operations of National Firms: A Study of Direct Foreign Investment. D. Dissertation, published posthumously. The MIT Press, 1976. Cambridge, MA. Porter, M. (1980). Competitive Strategy. Boston, MA: The Free Press. (1985). Competitive Advantage.
The net result was no signiﬁcant change in overall business line diversiﬁcation from the beginning to the end of the decade. As far as 16 Introduction internationalization is concerned, the ﬁrms almost all expanded their overseas activities through the 1990s, citing reasons from economies of scale to the need to diversify their Argentina country risk. Fracchia and Mesquita then divided the ﬁrms into four categories of greater foreign or domestic focus and greater or lesser product line diversiﬁcation.
The ﬁrst two items are not different from what has been found in many industrial countries, while the last two items tend to be more associated with conditions in emerging markets. To compete in international markets, the Latin American companies offered fewer examples of success. As well, the list of common characteristics was shorter: r r r High-quality products and services Low-cost production Existing relationships with foreign clients and suppliers. Additional features that sometimes appeared, and which might be particular to emerging market (Latin American) ﬁrms included: r r Ability to form and manage strategic alliances with local partners Ability to deal with greater levels of risk and volatility in emerging markets than in industrial countries.